1. Introduction

Detroit Heating and Cooling Co. (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at heatingandcoolingdetroit.com, contact us by phone, email, or in person, or use any of our heating, ventilation, and air conditioning (HVAC) services. By using our website or services, you agree to the terms described in this policy.

We are a locally owned and operated HVAC company based in Waterford, Michigan, proudly serving homeowners and businesses throughout the greater Detroit metropolitan area.

2. Information We Collect

2.1 Personal Information You Provide

We may collect the following personal information when you interact with us:

• Full name
• Mailing address and service address
• Phone number(s)
• Email address
• Payment and billing information (e.g., credit card number, billing address)
• Information about your property and HVAC system(s) relevant to the services you request
• Any other information you voluntarily provide through contact forms, phone calls, emails, or in-person communications

2.2 Information Collected Automatically

When you visit our website, we may automatically collect certain technical information, including:

• IP address and approximate geographic location
• Browser type and version
• Operating system
• Pages viewed, links clicked, and time spent on our site
• Referring website or search terms that led you to our site
• Device type (desktop, mobile, tablet)

2.3 Cookies and Tracking Technologies

Our website may use cookies, web beacons, pixels, and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand how visitors interact with our site. You can control cookie preferences through your browser settings. Please note that disabling cookies may affect certain features of our website.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve our HVAC services
• To schedule service appointments and respond to service requests
• To process payments and send invoices or receipts
• To communicate with you about your account, services, or inquiries
• To send promotional offers, seasonal maintenance reminders, and newsletters (with your consent, where required)
• To operate, maintain, and improve our website
• To comply with applicable laws, regulations, and legal obligations
• To protect our rights, property, and safety, and that of our customers and the public

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following limited circumstances:

• Service Providers: We may share information with trusted third-party vendors who assist us with payment processing, website hosting, email delivery, marketing, and other business operations. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
• Legal Compliance: We may disclose your information if required by law, regulation, court order, or governmental request, or when we believe disclosure is necessary to protect our rights or the safety of others.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, alteration, or disclosure. These measures include encrypted data transmission (SSL/TLS), secure storage of records, and access controls limiting who within our organization can view your information.

However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Service records and related information may be retained for the duration of our business relationship and for a reasonable period thereafter, in accordance with applicable Michigan and federal law.

7. Your Rights and Choices

You have the following rights regarding your personal information:

• Access and Correction: You may request access to the personal information we hold about you and ask us to correct any inaccuracies.
• Opt-Out of Marketing: You may opt out of receiving promotional communications from us at any time by clicking the “unsubscribe” link in our emails or contacting us directly.
• Deletion: You may request that we delete your personal information, subject to certain legal exceptions (e.g., record-keeping obligations).
• Cookie Preferences: You may manage your cookie preferences through your browser settings.

To exercise any of these rights, please contact us using the information provided in Section 11 below.

8. Third-Party Links

Our website may contain links to third-party websites or services that are not owned or controlled by Detroit Heating and Cooling Co.. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children’s Privacy

Our website and services are not directed at individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected personal information from a child under 16, we will take steps to delete that information as soon as possible.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us at:

Detroit Heating and Cooling Co.

1400 Scott Lake Rd., Suite 500
Wateford, MI 48328

Phone: (248) 744-3778

Email: dispatch@heatingandcoolingdetroit.com

12. Michigan-Specific Disclosures

As a Michigan-based business, we comply with all applicable state and federal privacy laws, including the Michigan Identity Theft Protection Act (MCL 445.61 et seq.). In the event of a data breach involving your personal information, we will notify you in accordance with Michigan law. If you are a Michigan resident and believe your rights under state law have been violated, you may file a complaint with the Michigan Attorney General’s Office.

13. SMS/Text Messaging

When you provide your mobile number to Detroit Heating and Cooling Co., you may receive text messages about appointment scheduling, technician arrival, service and dispatch updates, billing, and — where you separately opt in — promotional offers. By opting in, you agree to receive these messages. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or reply HELP for assistance. For help you may also call (248) 744-3778 or email dispatch@heatingandcoolingdetroit.com.

SMS consent is not shared with third parties. No mobile information or text messaging opt-in data will be shared with third parties or affiliates for marketing or promotional purposes. We may share information only with the subcontractor that operates our messaging platform, solely to deliver these messages, and they are prohibited from using it for any other purpose.